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Register -V- Express Shopping.


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OK, I am new to CC, but is there any practical difference between customers registering an account with our shop, or a customer using the express checkout (no registration)?

In both cases, the customer supplies name, addess, contact details etc that are retained in our database and are viewable by us, and in both cases they have the option to subscribe to newsletters.

The only difference I can see between the two is that the express shopper has to enter their details every time they place an order, as opposed to the registering shopper who can just the last set of entered names and address etc.

Wot am I missing? What is the difference? Wot's the point?

Yep! A noob question!

:rolleyes:

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